Support Local Media in Knoxville
Knoxville is seeing a growing need for community-focused media that serves its residents. With the ongoing challenges in the media landscape, particularly since the pandemic, local publications and websites are more important than ever. One such platform, which has been around for fourteen years, is making a call to its readers for support and contributions to continue its growth.
A Brief History
Initially launched during a stable time for advertising, the website shifted drastically when the pandemic hit. As advertising nearly came to a halt, the website was at risk of losing its ability to provide free content to the community. However, the *dedication of its founder* to keep the site accessible for everyone has led to an impressive recovery. Advertising has started to come back, although not quite at pre-pandemic levels. This revenue plays a crucial role in covering costs like server space, technical support, and wages for writers.
With help from early donations, the blog has transformed into a professional website designed by a local designer, ensuring it meets the needs of the community. Now, as the site approaches its fifteenth anniversary, the founder emphasizes the importance of developing a professional team of writers who can provide high-quality content. Some familiar faces have joined this effort, including Heather Ryerson and Scott McNutt, who produces an extensive Ten Day Planner that has become a weekly staple for many Knoxville residents.
Growing Readership
The site has seen *remarkable growth in its readership*. Before the onset of COVID-19, it averaged around one million page views annually. In the last two years, that number has risen to approximately 1.3 million page views. The surge reflects a strong interest in local happenings, culture, and community discussions. Despite the pressure to put the site behind a paywall, the founder remains committed to keeping it free and accessible to all, believing that everyone should be part of the conversation about their city.
Community Connection
The founder of the website shares how much the venture has enriched their life. They’ve made lasting friendships through this platform and have had the privilege of sharing many incredible stories from their community. With an uptick in community engagement, the founder highlights urban issues such as housing, architecture, and urban planning, hoping that increased awareness can lead to positive changes in Knoxville’s future.
Call to Action: Support Local Media
The commitment to serving the community comes with a request for support. Readers are encouraged to consider contributing either through advertising or donations. Businesses are invited to advertise on the site, with modest rates that allow for a targeted appeal. For community members who appreciate the content, donations—whether one-time or recurring—are welcomed. Multiple payment options are available, including major credit cards, PayPal, and Venmo, facilitating easy contributions.
The founder expresses gratitude for the ongoing support from loyal readers, noting that many have given consistently over several years. This community backing not only ensures financial stability but also reinforces the notion that this platform belongs to its readers. The importance of spreading the word about the website and encouraging others to engage cannot be understated.
Final Thoughts
As Knoxville navigates through the changes and challenges of urban life, the role of local media becomes increasingly significant. The website serves as a digital community hub where residents can stay informed, learn about events, and share their voices. Readers are invited to tune in regularly or subscribe for updates, as they collectively look forward to the exciting developments that lie ahead for their city and the online community.
